🫵 Stop Being Cagey About AI Ads! Get Weird, And You Will Sell. Here's How:

Table of Contents

• The IKEA Ad You’ve Seen Everywhere (And Why It Won …

• My AI Video (That’s Totally Not an AI Video, and M …

• The Stack: How to Make Ads That Scream AI But Make …

Hey fam (or should I say pham. I did see Phish last night at Forest Hills in Queens. What a show. Cult? Who’s to say).

We’re this close to AI image generation destroying us all, but we aren’t there yet, which means: why aren’t more people having fun with it?

So many brands are timid, scared of going “off‑brand.” I get it, but there’s a way to still do it that still hits without brand dilution.

We’ve cracked how to insert a product into AI content and maintain its integrity, across both static images and full‑blown videos.

And THAT, my friends, is the kicker.

The IKEA Ad You’ve Seen Everywhere (And Why It Won’t Work for You)

Those viral IKEA‑style AI ads? Fun as hell.
But let’s be honest: they’re not doing anything for you.

Why? Because those products aren’t actual products. They’re fictional. They work for enterprise giants like IKEA because the “product” is really just the idea of IKEA.

For the rest of us? That doesn’t sell.

Instead, you need to make AI ads that embrace the absurdity, but keep your actual product front and center.
That’s where product insertion becomes everything.
And that? We’ve got on lock.

My AI Video (That’s Totally Not an AI Video, and More of a Cinematic Masterpiece 😉 )

Here’s an “ad” I created for Go Brewing’s Disarm IPA.
But really? It’s a cinematic masterpiece (hold my Oscar, please). It screams AI, and that’s the point.

Content needs to be 1 of 2 things these days, educating or entertaining. That goes for ads too.

This was built entirely with Veo 3 + Veo 2, and it shows how your brand can exist in a totally absurd, AI‑driven world without losing its integrity (and making people invested along the way).

👉 Click here to watch the full video (tbh I’m pretty proud of it).

The Stack: How to Make Ads That Scream AI But Make Your Product Look Legit (But That’s The Point… But If You Really Want It To Look On Brand, That’s Fine Too, But Know, You Are Being Judged).

When you're ready for audio, motion, and storytelling, here’s the secret sauce:

• Flux Kontext (Image → Image)
  Upload your product image and drop it into a cinematic world.

• Kling Master (Image → Video)
  Animate that still, smooth, cinematic motion with incredible realism.

• Veo 3 (Speaking B-roll)
  Wrap it in narrative B-roll

Stop trying to make your AI ads look like “real ads” (What does that even mean anyway?) Make them absurd. Make them obviously AI. Make them fun. Make them ENTERTAINING. (If you’re not educating, you’re entertaining.)

But do it in a way that keeps your actual product front and center, not some placeholder fantasy object.

That’s how you get AI content that’s scroll‑stopping, memorable, and actually sells.

Appreciate you all for reading, now go make something ridiculous (and share that with me!).

Appreciate you all, and have a great weekend.

Will Sartorius

CEO of SelfMade / SelfGen